Case Study: Viplounge Home & Garden AG achieves 353% more visibility with Evergreen Media

Viplounge Home & Garden AG boosts visibility 353% with Evergreen Media

Viplounge Home & Garden AG, a Swiss manufacturer of high-quality, weatherproof garden lounge furniture, faced the challenge of competing against large furniture retailers in a highly seasonal market. Their outdated online shop and loss of visibility from Google updates made it difficult to gain traction. They partnered with Evergreen Media to tackle this challenge and improve their organic search presence.

Evergreen Media implemented a niche SEO strategy that involved a complete online rebranding, including a new shop system and freshly written content tailored to search intent. The vendor also executed a non-commercial content strategy for a guide section and built high-quality backlinks. This approach led to a 353% increase in visibility within two years, with 194 keywords reaching the top 10 rankings on Google CH and the acquisition of 43 valuable backlinks.

Viplounge Home & Garden AG