Case Study: East 5th Avenue achieves 308 new warm B2B referrals with Everflow

Getting Referrals with East 5th Avenue

The customer, East 5th Avenue, a boutique affiliate management academy, sought an easier method to cultivate a consistent flow of high-quality business referrals without it being a burdensome, full-time effort. They partnered with the vendor, Everflow, to help achieve this growth through strategic partnerships.

Everflow's solution was to help East 5th Avenue leverage its existing 'Go-Giver' culture by implementing a framework that encouraged organic referrals. This was exemplified in the "Go-Giver Challenge," which educated and empowered their community to make introductions. The results were outstanding, generating 308 new warm B2B referrals during the two-week campaign and establishing a virtuous cycle of reciprocity that continues to drive partnership opportunities for Everflow.

East 5th Avenue

Amber Spears

Co-Founder