Case Study: Orbio Achieves $36M in Affiliate Commissions with Everflow

D2C Gadget Goldmine Orbio Pays Out $36M in Affiliate Commissions in 8 Months With Everflow

Orbio, a global e-commerce group with 15+ D2C brands, needed a scalable way to launch and manage its first affiliate program across a large international customer base. With hundreds of affiliates and networks to coordinate, the company required better tracking, real-time reporting, and a centralized partner marketing platform, which led it to Everflow.

Using Everflow’s platform, Orbio centralized affiliate operations, gained granular reporting, variance analysis, and Tableau integration, and used the data to optimize performance across brands and partners. The results were significant: Orbio paid out $36 million in affiliate commissions in eight months, achieved over seven figures in revenue in its first six months on the platform, and posted a 77% year-over-year increase in program revenue.

Orbio

Rasa Neniškė

Head of Partnerships