Case Study: Leading Publishing House achieves improved business continuity and emergency communications with Everbridge

Leading Publishing House uses Everbridge to Improve its Business Continuity Strategy

A leading UK publishing house with journalists positioned around the world needed a more effective mass-communications capability to sustain business continuity and keep staff safe during emergencies. Existing processes only protected the first days of an incident and couldn’t reliably reach mobile reporters or provide two-way, auditable communications after events such as 7/7 or local evacuations.

The publisher selected Everbridge for its two-way, multi-channel alerting with message tracking, escalation and response auditing. The intuitive platform delivered 96–98% response rates in tests, enabled role-based and technical alerts via separate numbers, and helped the organisation keep operations running while keeping employees informed and safe.