Case Study: HKUST Business School streamlines EMBA event check-in and attendee communications with EventX

Hkust Business School streamlines EMBA check-in with EventX and 98% WhatsApp open rates

The HKUST Business School needed to manage a prestigious EMBA program information session but faced challenges with a fragmented registration workflow, manual communication processes, and time-consuming on-site check-in. These traditional methods created a disjointed experience unsuitable for attracting high-caliber candidates. The school turned to EventX for an enterprise-grade event management solution to streamline these admissions operations.

EventX implemented its comprehensive platform to automate the entire process. The solution featured unique QR code generation for each attendee, automated WhatsApp and email reminders, and a seamless on-site check-in app. By using EventX, the admissions team achieved sub-second check-in times, eliminated manual data consolidation, and benefited from a 98% open rate on WhatsApp reminders, ensuring a professional and efficient experience for prospective students.

Hkust Business School