Case Study: DMSi Software achieves 24% more registrations with Eventsforce

DMSi Software - Customer Case Study

DMSi Software, a leading ERP software company serving the U.S. building materials industry, needed a better way to manage registrations and complex scheduling for its biennial PartnerConnect event in Omaha. Its existing Salesforce-based app struggled with 11 concurrent rooms, 100+ sessions, basic agenda tools, and limited reporting, making event planning time-consuming and hard to track in real time.

DMSi Software implemented Eventsforce’s web-based event management solution, including branded event sites, registration forms, PayPal payments, attendee self-service schedule changes, and automated reporting. Eventsforce helped save 40 hours in agenda and room management, cut 7 minutes from each delegate schedule change, and delivered a 24% increase in registrations after one year, while also improving insight into attendance, session popularity, and revenue.

DMSi Software

Liz Langan

Manager, Marketing and Communications