Case Study: The British Council achieves centralized global event management with Eventsforce

British Council - Customer Case Study

The British Council, the UK’s international organisation for cultural relations and educational opportunities, runs hundreds of events worldwide but was relying on a mix of tools and spreadsheets to manage registrations and event data. This made global event operations inefficient and limited control across countries, creating a need for a dedicated event management system. Eventsforce provided the solution with its web-based event management platform.

Eventsforce centralized the British Council’s global event processes, enabling online registration sites in 30+ languages, session selection, attendee networking, payments, and automated data storage and reporting. The result was a single standardised platform with real-time access to event data, fewer errors and duplications, better staff efficiency, lower global expenditure, and improved reporting on attendance and revenue.

British Council

Caroline Hills

Head of Digital Global Delivery