Case Study: Wendy Walk raises more funds and simplifies event registration with Eventbrite

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Preview of the Wendy Walk Case Study

How Wendy Walk Uses Eventbrite to Raise Funds On-the-Go

Wendy Walk, a foundation raising funds for rare cancer research through community walks, faced significant challenges with its manual registration and donation system. The process relied on cash and physical credit card forms, which limited fundraising, prevented last-minute registrations, and made it impossible to scale their events nationally. They partnered with Eventbrite to find a solution.

By implementing Eventbrite's platform and the Eventbrite Organizer app, the foundation streamlined on-site operations. The app allowed them to accept credit card payments and register participants anywhere, even without WiFi. This solution led to a 70% reduction in on-site registration time, with 30% of attendees now signing up on the day of the event. Eventbrite's tools also helped drive over $26,000 in sales and enabled the organization to achieve significant year-over-year growth.


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Wendy Walk

Emily Carter

Director of Programming


Eventbrite

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