Case Study: Boston Calling achieves a better live festival experience for 2X the fans with Eventbrite

How Boston Calling Grew Their Festival Experience for 2X the Fans

Boston Calling, the urban music festival from Crash Line Productions, needed to scale smoothly in its first year at a new venue while serving twice as many fans. After moving ticketing to Eventbrite, the team faced the challenge of managing a much larger crowd, improving security, and creating a more professional on-site experience without hurting the fan experience.

Eventbrite provided onsite expertise, RFID wristbands and portals, and integrated ticketing/data tools to help Boston Calling map the site, streamline entry, tighten credential control, and enable cashless payments. The results were significant: ticket sales rose 380%, gross revenue increased 550%, and Eventbrite promotions drove nearly a 350% increase in ticket sales, while also improving security and giving the team better fan data for future growth.

Boston Calling

Miike Snow

COO