Case Study: People’s Choice Beef Jerky boosts ecommerce sales with Evans Hunt

People’s Choice Beef Jerky boosts sales over 1,000% with Evans Hunt

Evans Hunt worked with the customer People’s Choice Beef Jerky, an established brand with a 90-year heritage, to address their challenge of increasing online sales. The goal was to create an engaging ecommerce experience that would position the brand as a lifestyle company while staying true to its traditional roots.

The solution from Evans Hunt involved designing and developing a responsive, CTA-driven Shopify ecommerce website. This streamlined the sales process by creating multiple online channels that integrated with the brand's in-store POS system. For a campaign around National Beef Jerky Day, Evans Hunt created the "Beefzilla’s Big LA Adventure" campaign, which leveraged social media and the new website. This effort successfully increased sales by over 1,000% during the campaign period and grew the brand's fanbase.

People’s Choice Beef Jerky