Case Study: Lime Wood enhances spa and package booking with Etch and Trybe

Lime Wood boosts spa bookings with Etch’s Trybe integration, driving 7.5% ROAS

Lime Wood, a boutique 5-star country house hotel and spa, needed to enhance its online booking experience to stay ahead of the competition. The challenge was to better integrate its spa booking system with other booking journeys for rooms and dining to create a more seamless and consistent process for its customers. Etch reviewed new spa booking partners to address this.

Etch implemented the Trybe platform for spa bookings, leveraging its robust API to deeply integrate it with Lime Wood's existing systems. This allowed Etch to launch a new combined "Room, Dine & Spa" package, which achieved a 7.5% return on advertising spend shortly after launch. The solution provided enhanced functionality for staff and laid the foundation for future improvements to the customer booking journey.

Lime Wood