Case Study: Nevada Health Centers boosts virtual care engagement with Estipona Group

Nevada Health Centers boosts virtual care page views 939% with Estipona Group

Nevada Health Centers (NVHC), the largest provider of primary care for uninsured and geographically isolated people in Nevada, faced the challenge of building awareness and motivating trial of its virtual healthcare services among its patient base. They partnered with Estipona Group to launch a campaign to promote this novel approach to care.

Estipona Group executed a targeted digital campaign on Meta and Google Paid Search, directing users to a dedicated landing page to request appointments. Over a one-year period, this strategy drove a 939% increase in virtual care page views and resulted in 3,056 appointment clicks from the landing page, demonstrating a significant and measurable impact for the client.

Nevada Health Centers (nvhc)