Case Study: The Hatman boosts online sales with eSterling’s WooCommerce website redesign

The Hatman boosts revenue 21% year-on-year with eSterling

The Hatman, a long-standing retail hat shop in Birmingham, faced the challenge of taking its business online. They enlisted eSterling to build a budget-friendly eCommerce website that could build on their existing success and become a vital part of their business.

eSterling developed a WooCommerce-based online store with a minimalistic design focused on user experience and conversion rate optimization. The solution provided a flexible platform for future growth, integrating payments and a simple product management system. Following its launch, eSterling delivered a 21% year-on-year increase in revenue for The Hatman.

The Hatman