Case Study: Sacha Drake achieves a better mobile shopping experience with eStar

A eStar Case Study

Preview of the Sacha Drake Case Study

Sacha Drake goes responsive with eStar

Sacha Drake, a Brisbane-based fashion retailer, needed a better mobile shopping experience as customers increasingly browsed and bought on phones and tablets. Working with eStar, the company looked for an eCommerce solution that could support its online store and long-term digital strategy.

eStar guided Sacha Drake through implementing a responsive eCommerce site that tailored content and data for mobile shoppers. The result was an easier shopping experience, strong customer feedback, and a measurable 60/40 split between desktop and mobile traffic, with Sacha Drake reporting a clear return on investment and recommending eStar.


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