Case Study: Briscoes achieves faster, more efficient store fulfilment with eStar

Briscoes cuts voids from 10% to 0.5% with eStar

Briscoes, a leading homewares and sports retailer in New Zealand, approached vendor eStar to solve their store fulfilment challenges. They needed a scalable solution to meet demanding customer expectations, improve the efficiency of allocating stock to stores, and avoid moving to a distribution center-only model.

eStar implemented a new Order Management and Fulfilment module that replaced automatic order allocation with a demand-driven system using a global pool. This allowed orders to be allocated to stores in real-time only when they were ready to pick, drastically reducing voids from 10% to 0.5%. The solution from eStar made operations more transparent and efficient, resulting in a massive return on investment, reduced freight costs, and significantly improved customer satisfaction.

Briscoes