Essential
13 Case Studies
A Essential Case Study
Essential helped Radware, a cybersecurity company, enhance its UK and Ireland presence across security, trade, and vertical press. The challenge was to bolster Radware's profile and expand its customer base across various sectors by implementing a thought leadership and PR strategy.
Essential created a proactive and reactive PR strategy, turning security issues into news stories and leveraging media relationships to secure Radware's opinion in top publications. As a result, Radware solidified its position as an industry thought leader within a year, achieving coverage in key targets like Forbes, SC Magazine, and major outlets including The Times and the BBC.