Essential Design

Essential Design creates innovation strategies that inspire change.They bring strategy to life by designing products and services that empower people and businesses. Their team of research, design, and engineering professionals partners with clients to solve complex innovation challenges through integrated physical, digital, and service experiences.

Case Studies

Showing 50 Essential Design Customer Success Stories

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Reaching a new audience of young adults with tools and guidance to approach a more confident financial future

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Delivering an extraordinary guest experience

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Essential helped Altec Lansing position a new wireless audio platform as a relevant lifestyle brand

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To reveal new product portfolio opportunities, Essential led a global research effort aimed at understanding ideal listening contexts and exploring the role of music in people’s lives

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Developing a medical device to improve end-of-life patient comfort

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Creating the financial trading desk of the future

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Changing the Way the World Drinks Wine

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Engaging with global distribution operations informs a service strategy for lift truck fleet management

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Helping Dell.com anticipate the decision support tools needed by IT professionals

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To create a cohesive design language for their next-generation enterprise product family, Dell engaged Essential to help create the strategy

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Creating strategies for Dell’s new class of ruggedized notebook

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Simplifying the visualization of complex data in a brand-appropriate, externally-facing dashboard

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Helping acoustic guitarists bring the best studio sound to live performances

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How aligning the hardware, software, and workflow needs of instrument technicians helped to improve the operational efficiency of General Electric’s TransPort PT900 Portable Flow Meter

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Guide Beauty - Customer Case Study

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Through global design research, we developed an intuitive blood-recovery platform for global healthcare professionals

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Leveraging ethnographic insights to inform and envision a social media platform that motivates behavior change

Telling a story about the future by expressing the founder’s technical and environmental vision

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To reinvent the home rowing machine Essential needed to reimagine it first

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Designing a diagnostic analysis device to maximize workflow efficiency while maintaining chain of custody control

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How aligning the physical and digital touchpoints of a materials testing workflow increased machine operator efficiency with Instron’s Bluehill Universal Software

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Rethinking the healthcare delivery model to make the world’s best doctors accessible everywhere

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Jarden turned to Essential to help optimize usability of their vacuum-sealing appliances, and create a consistent visual design language across the entire FoodSaver franchise

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Performance eyewear integrating heads-up technology, enabling cyclists to react to performance data in real-time and with minimal distraction

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A brand language toolkit to unify the user interface across multiple products

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Legrand - Customer Case Study

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Using design thinking methods to identify new opportunities for a company in transformation

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Engineering state-of-the-art recording technology to work in the studio or at home

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Moen - Customer Case Study

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An oncologist patient report and clinical web portal that empowers clinicians with better information

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Using storytelling to unpack a complex business model and communicate with various markets with one communication channel

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How an interactive web experience helped to communicate the complexities of an award-winning, patented Artificial Intelligence platform

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How an intuitive user interface and powerful image tagging tools led to more efficient machine-learning

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Creating a benchmark product to catapult Owens Corning in the roofing systems market

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Inspiring and envisioning better sleep experiences

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Philips - Customer Case Study

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A new design from Essential for smartphone users looking to protect against unauthorized surveillance and information gathering

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To bring platform innovation to Puma’s sports lifestyle positioning, Essential helped Puma develop two key outsole technology platforms: Cell Meio and SpiderCell

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Inspiring next-generation design and material technology possibilities

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Designing an innovative air distribution system to transform home building

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Shure - Customer Case Study

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Developing the best-fitting, best sounding, sound-isolating earphones that musicians demand and consumers love

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From the Olympics to the Super Bowl, powering the most demanding live performances with wireless audio

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Balancing bullet-proof reliability, technical sophistication and dynamic stage ready appearance

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Improving CPAP sanitation through a simple and convenient storage system

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Creating nutritional intelligence to enable better food buying decisions

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Leveraging social media in the visualization of multi-dimensional biosurveillance data for disease tracking

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Woodford Reserve - Customer Case Study

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Essential translated the disruptive printing technology of ZINK’s inkless printing platform for new audiences

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Essential supported the design and development of a new inkless printing application for the home crafting industry

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