Case Study: Siemens Healthineers achieves 85% automated orders and 93% field accuracy with Esker Order Management

Digitally Transforming the Order Management Process

Siemens Healthineers, a global medical technology leader, needed to automate a highly manual, heterogeneous order-entry process at its Italian branch—handling 27,000 annual orders (300,000 line items) with a 12-person CSR team—while complying with Italy’s NSO e-ordering regulation. The manual work of converting customer product codes and filling every SAP field was time-consuming and error-prone.

Siemens implemented Esker’s AI-powered Order Management solution to capture, interpret and map incoming orders into SAP. Deployment was rapid with minimal customization; automation rose from 8% to 85% of orders, 93% of order fields are now correctly captured, and CSRs can focus on higher-value tasks while workload and regional routing are optimized.

Siemens Healthineers

Massimiliano Bonizzoni

EMEA Commerce Director