Case Study: GE Healthcare achieves streamlined, automated order entry with Esker

Automating order entry to achieve significant business benefits

GE Healthcare’s Medical Diagnostics division, which handles about 220,000 sales orders a year across 15 EMEA countries, needed to streamline a critical order-entry operation, reduce manual touch points and errors (especially important for products with limited shelf life), improve order tracking and reporting, and integrate with its SAP harmonization program to boost customer service productivity and reduce disputes.

Esker’s on‑premises Order Processing automated the entire order flow — from receipt of any incoming format to creation of sales orders in SAP — making documents electronic and instantly accessible. With roughly 34% of fax and email orders already processed via Esker, GE Healthcare has sped up order entry, cut errors and manual handling, improved visibility and archival retrieval, and reduced customer queries, disputes and associated costs, while increasing overall customer satisfaction across its EMEA operations.

GE Healthcare

Peter Langworthy

Head of Customer Services Europe