Case Study: Sendero Health Plans achieves rapid SEO gains with esd & associates

Sendero Health Plans boosts organic traffic 48.95% with esd & associates

The customer, Sendero Health Plans, faced the challenge of needing to rapidly build effective SEO for their ACA website section after the enrollment period had already begun. They engaged the vendor, esd & associates, to provide a comprehensive search engine optimization strategy and execution under a tight deadline.

esd & associates developed an SEO equity for the site, optimizing its content and employing an aggressive link-building strategy to quickly build domain trust and authority. The results were significant, with organic traffic showing an average increase of 48.95 percent month-over-month. The average page authority for the section rose from one to 26, and organic search generated 67 percent of all leads.

Sendero Health Plans