Case Study: Tavan Bogd Group achieves centralized customer management and revenue gains with erxes

Creating a Holistic Solution for Mongolia’s Largest Conglomerate

Tavan Bogd Group, one of Mongolia’s largest conglomerates with 16 subsidiaries, 12,000+ employees and a complex mix of businesses, faced fragmented customer databases, separate tools and disconnected social accounts that prevented cross‑company synergies and a customer‑centric approach. To centralize operations and improve security and privacy, they selected Erxes’ self‑hosted, all‑in‑one platform for marketing, sales and customer support.

Erxes connected CRM activities across 100 individual businesses, provided centralized access for 20 companies while preserving subsidiary‑level data privacy, and consolidated management of 20 websites, 100 social accounts and 500 forms. The implementation included training and customization; outcomes were more accurate, synced data, faster onboarding, significant productivity improvements and revenue gains, and a single centralized sales, marketing and support facility — all delivered via Erxes’ on‑premises, secure platform.

Tavan Bogd Group