Case Study: Mobilink achieves seamless BSS modernization and faster time-to-market with Ericsson Charging System 5

Introducing innovative, differentiated and flexible services through the world’s biggest ever charging swap project

Mobilink, Pakistan’s largest cellular operator, needed to modernize its BSS to better segment offers in a market dominated by prepaid users, where subscribers often use multiple SIMs and switch networks easily. To improve customer loyalty, marketing flexibility, and ARPU, Mobilink selected Ericsson and its Charging System 5 for a large charging swap project.

Ericsson implemented a compliant real-time charging solution with seamless coexistence between new and incumbent systems, enabling advanced bundling and differentiation across voice, SMS, and data. The project was completed in less than a year, with the overnight swap done on the first attempt, zero network disruption, no reported user issues, reduced time-to-market, increased ARPU, reduced churn, and lower total cost of ownership.

Mobilink

Bilal Sheikh

CCO