Case Study: Pure Skin Dermatology & Aesthetics achieves more appointments and revenue with eRelevance

Pure Skin Dermatology & Aesthetics - Customer Case Study

Pure Skin Dermatology & Aesthetics, a dermatology practice and medical spa in Orlando, Florida, wanted to grow quickly without adding to an already busy staff’s workload. Before working with eRelevance, the practice relied on sporadic email campaigns through MailChimp, but they were time-consuming and produced unsubscribes rather than appointments.

eRelevance implemented its tech-powered, multi-channel marketing automation service to nurture patient relationships and drive more business. Using email, SMS, push notifications, Facebook ads, landing pages, and app-based content, eRelevance generated 60 appointment requests in the first month and 287 leads over 11 months, while saving staff time and helping bring back patients who hadn’t visited in years.

Pure Skin Dermatology & Aesthetics

Simone Laing

practice manager