Case Study: Avid Technology achieves global low‑latency collaboration and optimized media workflows with Equinix

Media industry service provider maximizes workflows and improves collaboration

Avid Technology, a global SaaS provider for media production, needed to enable real‑time collaboration across distributed creative teams without sacrificing media performance or security. Its challenges included deploying a cloud‑based global editorial suite that could scale quickly, connect diverse users, maintain high availability for asset‑centered workflows, optimize performance through broad network interconnection, and securely compartmentalize assets while allowing simultaneous contributor access.

Avid partnered with Equinix and deployed Platform Equinix services—including Performance Hub, Microsoft Azure ExpressRoute and an Interconnection Oriented Architecture—moving to a multi‑cloud, multi‑network model with initial deployment in Dallas and planned expansion to Frankfurt and Hong Kong. The solution delivered direct, secure cloud and network connections, low‑latency, high‑availability video delivery, secure storage and hybrid‑cloud workflows, resulting in improved collaboration, optimized performance and reduced costs.

Avid Technology