Case Study: Zenlayer achieves 15% lower latency and 25% cost savings in Brazil with Equinix

Global gaming company uses Equinix and Zenlayer to significantly lower latency and costs in Brazil

A global gaming company headquartered in the Asia‑Pacific region wanted to expand into Brazil but struggled to deliver the same low‑latency, reliable experience its players enjoyed in Hong Kong and Seoul. Brazil’s less mature networking ecosystem and limited local providers meant higher latency and jitter that put Brazilian players at a competitive disadvantage.

Zenlayer, using Platform Equinix®, deployed a turnkey solution with 250 custom bare‑metal servers in the São Paulo IBX, local IP transit via Equinix IX, dedicated private links to global PoPs, redundant networking and 24/7 on‑site support. The deployment cut costs by about 25%, reduced peak‑hour latency by 15%, drove a 33% jump in user satisfaction within six weeks and a 60% increase in Brazilian users within six months, prompting a scale‑up to 400 servers.

Zenlayer