Case Study: Fortune 100 Multi-National Retailer achieves 300% ROI and 42% latency reduction with Equinix

Fortune 100 Multi-National Retailer - Customer Case Study

A Fortune 100 multinational retailer turned to Equinix to modernize its e-commerce division after core customers began migrating to lower‑cost competitors. The company needed a scalable, flexible WAN and data‑center architecture to support a new e-commerce platform, tighter integration of offline/online/mobile channels, buy‑online‑pick‑up‑in‑store, smaller store formats and initiatives for Big Data, private cloud and global digital growth.

Equinix implemented Platform Equinix — leveraging its global IBX footprint, Cloud Exchange, Performance Hub, CDN access and Smart Hands — to provide direct Tier‑1 cloud connectivity, distributed caching, low‑latency interconnection and DevOps/analytics enablement. The solution improved application performance and QoE, reduced average latency by 42%, and delivered strong financial results (300% ROI, $17.3M NPV and a 4.2‑month payback).