Case Study: Flores Online achieves 100% availability during 10x Valentine's Day traffic with Equinix

Flores Online - Customer Case Study

Flores Online, a pioneering Brazilian e‑commerce florist founded in 1998, operates a critical online platform that must perform flawlessly during peak shopping periods like Valentine’s Day. Facing a tenfold surge in traffic on that date, the company needed to guarantee continuous, real‑time service and 100% availability to protect sales and customer experience.

To meet this, Flores Online worked with C&C to host its scalable, on‑demand infrastructure in Equinix data centers, leveraging Equinix’s redundant connectivity and high‑availability architecture. The solution dynamically allocated resources during the surge, delivering 100% availability on Valentine’s Day, absorbing 10× traffic without disruption and providing the flexibility to handle future peak demands.

Flores Online

Vitor Horibe

CEO