Case Study: Broadcast achieves faster, more reliable market information delivery with Equinix

Broadcast revolutionizes IT infrastructure, achieving speed, savings and reliability

Broadcast, the flagship product of Brazilian news agency Agência Estado, needed a faster and more reliable way to deliver real-time financial market information across workloads in Brazil and New York. Its traditional network connections were costly, complex to manage, and created latency issues that made it harder to provide accurate data in real time.

Equinix implemented Equinix Fabric and Equinix Network Edge, along with a hybrid multicloud setup spanning HPE GreenLake, GCP, and AWS, to create a low-latency, remotely managed environment. With Equinix, Broadcast cut monthly networking costs by 30%, reduced overall IT and connectivity costs by up to 50%, lowered average latency from about 160 ms to 90 ms, and improved delivery speed by roughly 40% while also saving $100,000 annually in on-site support costs.

Broadcast

Rodrigo Simão

IT Director