Case Study: StudyPerth boosts international student engagement with Equilibrium

StudyPerth boosts organic traffic 180% with Equilibrium

StudyPerth, an industry-wide initiative supported by the Government of Western Australia, faced the challenge of an outdated website with poor user experience and branding. This platform was failing to effectively engage international students and position Perth as a top study destination. To modernize its online presence, StudyPerth selected the vendor Equilibrium to lead a comprehensive website redevelopment.

Equilibrium implemented a student-centric solution featuring engaging SEO-driven content, an interactive map of Perth, and a custom-developed portal for education agents and members. The results were significant, with a 180% growth in organic traffic and a 115% increase in website users. User engagement also rose by 57%, demonstrating the platform's success in connecting with its audience.

StudyPerth