Epsilon

Epsilon is an all-encompassing global marketing innovator. They provide unrivaled data intelligence and customer insights, world-class technology including loyalty, email and CRM platforms and data-driven creative, activation and execution. Epsilon’s digital media arm, Conversant, is a leader in personalized digital advertising and insights through its proprietary technology and trove of consumer marketing data, delivering digital marketing with unprecedented scale, accuracy and reach through personalized media programs and through CJ Affiliate by Conversant, one of the world’s largest affiliate marketing networks.

Case Studies

Showing 77 Epsilon Customer Success Stories

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Epsilon supports the launch of Whole Foods' new 365 stores with benchmark-busting engagement

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Anheuser-Busch InBev - Customer Case Study

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Abacus® Cooperative and Modeling Increase donor response rate and giving levels

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Increasing efficiency & revenue through data-driven models

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Relevant messaging to the right people drives benchmark-busting outcomes

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Big-Box Retail Chain Company - Customer Case Study

Epsilon analysis, CRM strategy and creative insights pump up BP's Driver Rewards Program

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Converting Millions of Outdoor Enthusiasts, One by One

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Casual Dining Restaurant - Customer Case Study

CDW - Customer Case Study

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Coach - Customer Case Study

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Crate&kids - Customer Case Study

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Dell partners with Epsilon to create, manage and execute memorable events that get results

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Dunkin Donuts builds customer loyalty and generates sales with the DDPerks program

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Edward Jones - Customer Case Study

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Faraday - Customer Case Study

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Fortune 100 Financial Services Organization - Customer Case Study

Fortune 500 bank - Customer Case Study

Using life event triggers to drive auto insurance policies

Engaging qualified leads to grow home insurance policies

Building robust, responsive website run on the Sitecore platform that also meets the needs of its disabled members

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Hometalk - Customer Case Study

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Hot Topic - Customer Case Study

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Recognizing and reaching the right customers, resulting in a strong ROAS

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JustFab taps Abacus data and modeling to grow the brand’s customer base and maximize its marketing ROI

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Kimberly-Clark doubles down on consumer-centric experiences

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Mixing up the perfect digital formula to generate sales and repeat customers

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Large American Movie Theatre - Customer Case Study

Large Investment Management Firm - Customer Case Study

Large National Retailer Company - Customer Case Study

Large Upstart Studio - Customer Case Study

Largest Insurance Company - Customer Case Study

How Epsilon PeopleCloud Digital Media Solutions helped the auto retailer achieve end-to-end goals.

Cross-selling banking customers through digital media

Leading Beauty Retailer - Customer Case Study

Leading Dairy Company - Customer Case Study

Leading Financial Service Company - Customer Case Study

Leading Fortune 100 Financial Services Organization - Customer Case Study

Leading Home Furniture Company - Customer Case Study

Using Connected TV, this retailer increased engagement with net-new shoppers

Increasing existing customer value through cross-selling

Leading Quick Service Restaurant - Customer Case Study

Leading Regional Bank - Customer Case Study

Leading Tax Software Company - Customer Case Study

Leading Women’s Retailer - Customer Case Study

Major Cable Network - Customer Case Study

Major Luxury Cruise Line - Customer Case Study

Marriott - Customer Case Study

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McDonald's - Customer Case Study

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National Hotel Chain - Customer Case Study

How Epsilon helped the brand find the right people

National Private-Label Credit Card Issuer Company - Customer Case Study

National Retailer - Customer Case Study

Nationwide Fast-Casual Restaurant Chain - Customer Case Study

Niche Retailer - Customer Case Study

Norwegian Cruise Line Holdings uses MarketView to acquire new customers and increase ROI

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Over-The-Counter (OTC) Medicine Brand - Customer Case Study

Over-the-Counter Pharmaceutical Brand - Customer Case Study

PoolHost - Customer Case Study

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Building a strong foundation for efficiency, engagement and long-term loyalty

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Emerging player in gaming adtech wins with Epsilon publisher solutions

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Abacus® created a unique tactile shopping experience that boosted branding and gained new customers

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RoadScholar - Customer Case Study

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Staples - Customer Case Study

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Swanson - Customer Case Study

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Tampa Bay Times - Customer Case Study

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The Nature Conservancy reactivates deeply lapsed donors with an Epsilon model and Abacus Cooperative

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How Unilever improved customer identity recognition five-fold in six weeks

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Valvoline Instant Oil Change - Customer Case Study

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Visit Franklin - Customer Case Study

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Visit Omaha - Customer Case Study

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Visit Savannah - Customer Case Study

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Visit St. Pete/Clearwater - Customer Case Study

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Walgreens Balance Rewards program makes a healthy partnership with Epsilon

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Women’s Apparel Retailer - Customer Case Study

World’s Largest Bank - Customer Case Study

Yard House taps Epsilon to serve up a real-time, localized email campaign

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