Case Study: Coinbase saves millions and speeds experiment analysis with Eppo

Coinbase reduces experiment analysis time by 40% with Eppo

Coinbase, a leading cryptocurrency exchange, faced significant challenges with its in-house experimentation system, CIFER. The system lacked critical statistical features, led to inconsistent data interpretations, and had eroded trust across the organization, ultimately resulting in costly product missteps. To address these issues, Coinbase turned to the experimentation platform Eppo.

By implementing Eppo, Coinbase achieved substantial results. The vendor's solution provided a mature warehouse-native platform with advanced statistical features, which streamlined workflows and restored trust in data. This enabled Coinbase to save millions in fixed costs by avoiding an in-house rebuild, reduce experiment analysis time by 40%, and accelerate decision-making across the organization.

Coinbase