Case Study: Brooklyn Pickle refreshes its iconic brand with Epoch Advertising Agency

Brooklyn Pickle refreshes its iconic logo after 52 years with Epoch Advertising Agency

Brooklyn Pickle, an iconic Syracuse sandwich shop in operation since 1972, sought to modernize its brand identity to appeal to a new generation of customers. The challenge was to update their old logo while retaining its classic and recognizable character. They partnered with Epoch Advertising Agency for this branding initiative.

Epoch Advertising Agency refreshed the logo, maintaining the overall flavor and essence of the original design while giving it a modern and appealing zing. The solution successfully updated the brand's visual identity for a contemporary audience. The case study does not provide specific metrics on the results or measurable impact of this project.

Brooklyn Pickle