Case Study: Channel 4 achieves audience engagement at scale with eplatforms' interactive survey system

Channel 4 engages millions with Eplatforms' intelligent survey system

The UK broadcaster Channel 4 needed a digital survey system to engage its large audience for a personality and leadership assessment developed with scientists. Their challenge was to handle significant web traffic, provide intelligent real-time scoring to each participant, and meet strict broadcasting accessibility standards. They partnered with the vendor Eplatforms to build this custom survey platform.

Eplatforms designed and delivered a robust microsite integrated within Channel4.com. The solution operated across multiple servers, storing results and providing personalized feedback instantly to every respondent. The system successfully engaged millions of participants, delivered real-time smart scoring, and was built to WCAG 2.0 accessibility standards, providing Channel 4 with valuable audience insights at scale.

Channel 4