Case Study: Tasteline achieves a community-driven, high-performance recipe platform with Episerver

Tasteline - Customer Case Study

Tasteline, a popular Swedish food and drink website within the Schibsted group, needed a more effective content management system, higher performance and a powerful search to respond to the rise in social networking and greater visitor demands for interactivity and participation. The challenge was to give editorial staff room to let 100,000 members contribute recipes and content while ensuring searches and site performance could surface both professional and community-created recipes.

Implemented by CIRCUIT using Episerver CMS and Episerver Community, the new site added robust social features (uploading and ranking recipes, sharing via SMS/RSS/social networks, “My Tasteline” saved lists, portion adjustments, clubs and expert applications) and an improved search that shows popular queries and related hits with user-added tags. The result is a highly engaging community-driven site with 20,000+ recipes, daily additions from editors and members, and strong member participation that often propels user recipes to the top of popularity lists.

Tasteline