Case Study: Artex achieves 25% more traffic and higher Google rankings with Episerver

One common soultion for Artex's websites

Artex, a Dutch maker of window coverings and subsidiary of Hunter Douglas, faced the challenge of managing four aging, static websites serving consumers and dealers across five brands. The sites were over five years old and hard to keep up to date, which made it difficult to deliver relevant product information and led to high customer service call volumes.

Implemented by Indivirtual, Artex consolidated all four sites on the Episerver CMS with a single back office so content and design updates propagate automatically. The change drove an average 25% increase in traffic, improved Google rankings across the board, and substantially reduced telephone inquiries as customers found more information online.

Artex

Leonore Assies-van de Ven

Marketing and Communications Manager