Case Study: Renault Nordic achieves immersive brand experience and higher dealer leads with Episerver

New Renault website offers unique visual experience

Renault Nordic tasked DigitasLBi with delivering a single, common Nordic website that would showcase the vehicle range, communicate Renault’s brand values (safety, environment, design) and recreate a near‑purchase experience online, while supporting business processes (new/used sales, financing, dealer contacts) and overcoming technical integration and content‑management constraints.

DigitasLBi implemented the site on Episerver, developing a “Model Tool” to manage vehicle data, high‑quality visual displays (multiple angles/colors, comparisons), a dealer finder and used‑car search, plus interactive brand and Safety & Environment sections. The result: the site exceeded expectations within weeks, earned top visitor ratings, streamlined content updates and business workflows, drove more traffic to dealers, and left Renault Nordic very satisfied.

Renault