Case Study: ElectroluxHome.se increases conversion with Episerver Commerce

A Episerver Case Study

Preview of the ElectroluxHome.se Case Study

ElectroluxHome.se An Unique Online Shopping Experience

ElectroluxHome.se, one of Electrolux’s key sales channels in Sweden, needed to create a more inspiring, secure, and accessible online shopping experience while better connecting its web store with its 60+ physical locations. Using Episerver Commerce, the company also aimed to improve product discovery, personalize the visitor journey, and increase conversion across a large kitchen and household product range.

Episerver helped power a new ecommerce site with advanced filtering, personalized flows, A/B testing, campaign monitoring, and integrations with core business systems such as SAP, PayEx, and Google Maps. The rollout enabled smarter inventory and product handling, a smoother buying experience, and measurable conversion gains, with ElectroluxHome.se expected to contribute a significant share of future sales revenue.


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