Case Study: Ace Hardware achieves 21% more conversions with Epigraph 3D and AR

Ace Hardware boosts conversions 21% with Epigraph

The customer, Ace Hardware, the world's largest hardware cooperative, faced the challenge of translating its in-store shopping confidence to its online store. Their product mix required customers to understand size, fit, and look, which static images couldn't provide, leading to high return rates and lost conversions. With lean e-commerce resources, they partnered with Epigraph to implement 3D and augmented reality (3DAR) visualization tools to bridge this gap.

Epigraph provided a scalable solution, embedding photorealistic 3D models and web-based AR on product pages. This allowed customers to view products in their own space without an app download. Functioning as an extension of Ace's team, Epigraph created a repeatable model for onboarding vendors. This implementation resulted in a 21% lift in conversions for products with 3DAR enabled and a 150% increase in time spent engaging on the site.

Ace Hardware