Case Study: Pike Nurseries achieves a stronger loyalty program and significant sales growth with Epicor Eagle and Epicor Compass

Pike Nurseries - Customer Case Study

Pike Nurseries, a 16‑store, 400‑employee lawn and garden retailer based in Atlanta, wanted to grow and better monetize its customer email list and loyalty program but lacked visibility into who its top customers were and what they were buying.

By implementing Epicor Eagle’s Loyalty module and Epicor Compass reporting, Pike launched a loyalty program within a month, enrolled over 60,000 members, and began targeted email campaigns (2–3/month) and personalized offers. Using Compass to segment buyers and track purchase behavior, Pike converted points to dollar rewards and drove major event sales — a 456% increase for a spring event and 151% for a fall event — while improving customer relationships and repeat business.

Pike Nurseries

Kent Backes

InventoryControl Manager, Pike Nurseries