Case Study: Wilson Lumber Company achieves improved profitability and delivery accuracy with Epicor BisTrack

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Wilson Lumber Company, a Huntsville, Alabama–based lumber and building materials supplier since 1949, sells building products and manufactures windows, doors, and trusses while prioritizing strong customer service. Facing the need to streamline workflows, better understand which customers drive profitability, and improve delivery and pickup accuracy, the company sought technology to provide deeper operational insight and reduce costly disputes.

Wilson implemented Epicor BisTrack—including POS, order management, Customer Stratification, and the BisTrack Delivery mobile app—to centralize processes and capture delivery data in real time. The solution improved budgeting and forecasting, revealed the most and least profitable customers to strengthen partnerships, sped and improved delivery accuracy with photo and signature documentation, reduced disputes, and boosted competitiveness and customer loyalty.


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Wilson Lumber Company

Robb Wilson

President


Epicor

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