Case Study: Rappi expands coverage and boosts sales with EPICA

Rappi - Customer Case Study

The delivery service company Rappi faced challenges in identifying the best opportunities for growth due to its rapid expansion. They needed to find new markets to increase sales and coverage without significantly raising their budget. The vendor EPICA provided a solution to address this.

EPICA analyzed behavioral and transactional data from Rappi's target audience to predict which markets had the highest probability for sales conversion. Using these insights and their geographical prediction heatmaps, EPICA enabled Rappi to successfully expand its coverage and boost sales while also reducing associated costs.

Rappi