Case Study: Metro simplifies global digital asset delivery with EPAM’s unified DAM solution

Simplifying Digital Asset Delivery with a Unified Global Repository for Metro

Metro, a major German global retail and wholesale group, faced challenges with an inefficient digital asset management (DAM) system that hindered its operations across 26 countries. To achieve more flexibility and efficiency for its content managers, Metro partnered with technology vendor EPAM Systems for a solution.

EPAM implemented its ADAM solution to create a centralized, multi-regional DAM repository. This system automated the storage, management, and distribution of localized digital assets, integrating with regional systems and supporting advanced rights management. The result for Metro was a significant increase in operational efficiency and global collaboration, as a single asset upload could now serve all regions, simplifying their entire content management infrastructure.

Metro