Case Study: Bill & Paul’s Sporthaus drives retail success with Envoy B2B

Bill & Paul’s Sporthaus improves customer support with Envoy B2B after 80% of retailers needed rep assistance

The customer, Bill & Paul's Sporthaus, a specialty outdoor retailer, faced significant challenges during the pandemic, including reduced foot traffic and the need to find new ways to connect with customers safely. To address this, they worked with the vendor Envoy B2B and leveraged tools like Envoy B2B + Locally for inventory transparency and digital asset management.

Envoy B2B provided the solution by empowering brands to digitally enable their reps, who in turn supplied Bill & Paul's with critical resources. These included reliable on-hand inventory data for smarter purchasing, high-quality digital assets for marketing, and product education tools. This support allowed the retailer to implement successful new business strategies like curbside kayak fittings and virtual shoe fittings, resulting in increased customer acquisition, positive word-of-mouth, and a greater overall sell-through for their products.

Bill & Paul’s Sporthaus