Case Study: Swissôtel Hotels & Resorts boosts engagement for charity campaign with EnVeritas Group content

Swissôtel Hotels & Resorts generates 5.8M impressions with EnVeritas Group

The customer, Swissôtel Hotels & Resorts, sought a partner to create engaging Facebook content and a series of articles to celebrate its 15-year partnership with a charity. The challenge was to develop this high-quality content as part of a larger fundraising campaign in a very short timeframe. They partnered with the vendor EnVeritas Group and utilized its EVG Media service.

EnVeritas Group assembled an international team to craft 12 social media posts and 10 articles in just over a month. The solution included creating a content style guide and a unique hashtag to ensure consistent and engaging messaging. The campaign was highly successful, generating 5.8 million impressions and earning 40,000 new fans. The customer attributed this significant traffic increase to the quality of EnVeritas Group's writing and imagery.

Swissôtel Hotels & Resorts