Case Study: Grundfos achieves $1.5M in increased sales with Entytle Insyghts

Grundfos - Customer Case Study

Grundfos, a global pump manufacturer, was struggling with dispersed and duplicate data across multiple systems, which prevented them from identifying end-users and led to a reactive, rather than proactive, sales process. To address this, they turned to the vendor Entytle and its purpose-built platform, Entytle Insyghts.

The Entytle Insyghts solution consolidated and cleansed Grundfos's data into a single system, providing complete visibility into their installed base and enabling targeted, proactive marketing. As a result of implementing Entytle's platform, Grundfos achieved $1.5 million in increased sales from proactive outreach, made 60% of end-user locations visible, and saw a 200% improvement in inside sales rep productivity.

Grundfos

Scott Patterson

Director of Service & Aftermarket Sales