Case Study: Campbell Communities achieves higher lead conversions with Entrata’s ELI+ Leasing AI

Campbell Communities boosts lead conversions 2.7x with Entrata ELI+

Campbell Communities, operating in a competitive New England market, faced the challenge of managing an unmanageable volume of inbound leasing leads. Their onsite teams were overwhelmed, leading to neglected opportunities and untapped revenue. They partnered with vendor Entrata to implement its ELI+ Leasing AI solution to automate engagement and create a more scalable, efficient process.

By working closely with Entrata on the ELI+ implementation, Campbell Communities achieved significant results. The solution led to a 2.7x increase in leads moving from guest card to tour, a 1.7x higher conversion rate in chat, and 24.3x fewer neglected leads. Entrata's AI empowered staff to focus on higher-value interactions, reshaping leasing operations from reactive to proactive.

Campbell Communities