Case Study: Haverkamp Properties achieves increased leads and higher conversion rates with Entrata’s Digital Marketing Bundle

Boosting Leasing Performance with Entrata’s Digital Marketing Bundle

Haverkamp Properties, an Iowa-based multifamily property manager pursuing aggressive growth, needed a more forward-thinking digital marketing partner and chose to migrate from their previous provider to Entrata’s Digital Marketing Bundle. Their primary concern was preserving the online momentum—particularly SEO and lead flow—during the platform transition, a risk Entrata mitigated with attentive client services and a smooth onboarding process.

Entrata’s DMB delivered website optimization, ongoing SEO, targeted Google Ads management, content and reputation services, and robust reporting. The result was preserved and improved search rankings, increased traffic and lead volume, higher conversion rates, lower ad costs, and greater operational efficiency—outcomes Haverkamp validated through a phased rollout and ongoing consultant collaboration.

Haverkamp Properties

Mackenzie Bonifas

Marketing Manager