Case Study: CEC Entertainment achieves millions in energy and maintenance savings with ENTOUCH

CEC Entertainment - Customer Case Study

CEC Entertainment, a multi-state casual dining chain with more than 580 locations, was spending about $25 million a year on utilities and lacked the connectivity, controls, and analytics to manage HVAC, lighting, and gaming equipment across its portfolio. To gain visibility and centralized control, CEC selected ENTOUCH and deployed ENTOUCH.one devices, ENTOUCH.cloud analytics and ENTOUCH.360 services, including smart thermostats and a lighting control module.

ENTOUCH optimized HVAC, lighting and arcade-game energy use, provided asset inventories and 24×7 service, and enabled proactive maintenance and demand response. The program delivered $26.93 in nightly savings per restaurant (about $9,829/year), $4.74M in projected annual utility and operational savings, $19.8M five‑year cashflow and ROI with a 0.95‑year payback, plus reductions of 3.6 truck rolls and 22 staff hours per store (≈$5,171 saved per location) and expected five‑year savings above $7.8M for measured sites.

CEC Entertainment

Mahesh Sadarangani

Senior Vice President