Case Study: Dig Deep raises over £10k with Enthuse Virtual Journeys

Dig Deep raises over £10k with Enthuse

Dig Deep, a charity focused on providing clean water and sanitation in Kenya, faced a challenge when the COVID-19 pandemic forced the postponement of its international fundraising events. The organization needed an innovative and flexible alternative to engage its supporters and plug the resulting funding gap. They turned to Enthuse and its Virtual Journeys solution to create a new virtual campaign.

Using Enthuse's platform, Dig Deep implemented a bespoke virtual walk called Kilometres for Kenya. The solution allowed for a fully branded and highly customized donor journey, including an interactive map of their project areas. The campaign successfully raised over £10,000 with Gift Aid, with 50% of participants exceeding their fundraising targets. The top fundraiser alone raised £1.3k, and the event effectively engaged a mix of new, lapsed, and existing supporters.

Dig Deep