Case Study: SuperProcure achieves 60% higher script compliance and 100% call QA with Enthu.AI

How SuperProcure strengthened its international calling operations

SuperProcure, a cloud-based SaaS platform for logistics and supply chain management, was expanding into English-speaking markets and building a voice calling team. To accelerate go‑to‑market they needed a speech AI platform that could integrate with their VoIP system, be onboarded quickly without annual commitments, and automatically analyze 100% of calls for script adherence because their manual call monitoring offered poor coverage.

Enthu.AI integrated with SuperProcure’s VoIP provider to capture calls and apply speech AI for script adherence and QA. Enthu.AI delivered 100% call QA (saving more than 50 hours of quality analysts’ time), improved script compliance by 60% on key call moments, ensured telemarketing compliance across geographies, enabled targeted coaching and faster onboarding, and let SuperProcure scale its international contact center without hiring additional QA analysts.

SuperProcure